Wittlebee is number seven on My Top Ten List of E-commerce Startups in LA. Wittlebee is a subscription commerce clothing retailer that sells clothes for kids six and younger.

Like most subscription services, Wittlebee has you take a quick survey when you sign up, and this survey is then used to determine the size and style of the clothes you will receive. A Wittlebee subscription costs $39.99 per month and can be cancelled at any time. Each subscription includes one monthly box of six clothing items that are said to retail for approximately $100. I actually tested the service a couple months ago and enjoyed the experience. I am sure the experience is even better now that they’re an additional two months into their development cycle. Check out some pictures from my test below.

Wittlebee was founded by Sean Percival, ex-VP of Online Marketing for Myspace.

Wittlebee, like Dollar Shave Club (#8 on my list), was spun out of the Science incubator in Los Angeles. Wittlebee raised a $2.5Mil seed round in March 2012 from Rincon, SoftTech, Google Ventures, and others.

Key Points:

  • Location: Santa Monica, CA
  • Founded: January 2012
  • Launched: February 2012
  • Initial Venture Funding: March 2012
  • Total Amt Raised: ~$2.5Mil
  • Current Investors: Rincon, SoftTech, Google Ventures, Matt Coffin, CrossLink, and Morado

Pictures from test: